{"id":503,"date":"2025-06-06T14:38:59","date_gmt":"2025-06-06T05:38:59","guid":{"rendered":"https:\/\/utage-navi.jp\/?p=503"},"modified":"2025-07-14T17:08:49","modified_gmt":"2025-07-14T08:08:49","slug":"post-503","status":"publish","type":"post","link":"https:\/\/utage-navi.jp\/?p=503","title":{"rendered":"\u521d\u5fc3\u8005\u3067\u3082\u308f\u304b\u308b\uff01UTAGE\u306e\u5e83\u544a\u9023\u643a\u30ac\u30a4\u30c9"},"content":{"rendered":"\n

UTAGE\uff08\u30a6\u30bf\u30b2\uff09\u306f\u3001\u5e83\u544a\u304b\u3089\u306e\u96c6\u5ba2\u3068\u58f2\u4e0a\u30a2\u30c3\u30d7\u3092\u30b5\u30dd\u30fc\u30c8\u3057\u3066\u304f\u308c\u308b\u3001\u30aa\u30fc\u30eb\u30a4\u30f3\u30ef\u30f3\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u3067\u3059\u3002\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001Meta\u5e83\u544a\u3001Google\u5e83\u544a\u3001LINE\u5e83\u544a<\/strong>\u306a\u3069\u3001\u3088\u304f\u4f7f\u308f\u308c\u308b\u5e83\u544a\u3068\u306e\u9023\u643a\u65b9\u6cd5\u3092\u3001\u521d\u5fc3\u8005\u306e\u65b9\u3067\u3082\u308f\u304b\u308b\u3088\u3046\u306b\u4e01\u5be7\u306b\u89e3\u8aac\u3057\u307e\u3059\u2728<\/p>\n\n\n\n

\u3055\u3089\u306b\u3001L\u30b9\u30c6\u30c3\u30d7\u3084\u4ed6\u306e\u30c4\u30fc\u30eb\u3068\u306e\u9055\u3044<\/strong>\u306b\u3064\u3044\u3066\u3082\u6bd4\u8f03\u3057\u306a\u304c\u3089\u3001UTAGE\u306e\u5f37\u307f\u3092\u5206\u304b\u308a\u3084\u3059\u304f\u7d39\u4ecb\u3057\u3066\u3044\u304d\u307e\u3059\uff01<\/p>\n\n\n\n

<\/p>\n\n\n\n

\ud83e\udde9 \u305d\u3082\u305d\u3082\u5e83\u544a\u9023\u643a\u3063\u3066\u4f55\uff1f<\/h2>\n\n\n\n

\u5e83\u544a\u9023\u643a\u3068\u306f\u3001UTAGE\u3067\u4f5c\u3063\u305fLP\uff08\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\uff09\u3084\u30d5\u30a9\u30fc\u30e0\u3068\u3001\u5e83\u544a\u5a92\u4f53\uff08Facebook\u3084Google\u306a\u3069\uff09\u3092\u3064\u306a\u3050\u3053\u3068\u3067\u3001<\/p>\n\n\n\n

    \n
  • \u3069\u306e\u5e83\u544a\u304b\u3089\u6765\u305f\u304b\uff1f<\/li>\n\n\n\n
  • \u3069\u306e\u5e83\u544a\u304c\u6210\u679c\u306b\u3064\u306a\u304c\u3063\u305f\u304b\uff1f<\/li>\n<\/ul>\n\n\n\n

    \u3092\u8a08\u6e2c\u3067\u304d\u308b\u3088\u3046\u306b\u3059\u308b\u3053\u3068\u3067\u3059\ud83d\udcc8<\/p>\n\n\n\n

    <\/p>\n\n\n\n

    \ud83d\udee0 \u3088\u304f\u4f7f\u3046\u5e83\u544a\u5a92\u4f53\u3068\u8a2d\u5b9a\u65b9\u6cd5<\/h2>\n\n\n\n

    \ud83d\udfe6 \u2460 Meta\u5e83\u544a\uff08\u65e7Facebook\u5e83\u544a\uff09<\/h3>\n\n\n\n

    \u2705 \u76ee\u7684<\/h4>\n\n\n\n
      \n
    • \u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u8a08\u6e2c\uff08\u7533\u8fbc\u3084\u8cfc\u5165\u3092\u8ffd\u8de1\uff09<\/li>\n\n\n\n
    • \u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\uff08\u8a2a\u554f\u8005\u306b\u518d\u30a2\u30d7\u30ed\u30fc\u30c1\uff09<\/li>\n<\/ul>\n\n\n\n

      \ud83e\ude9c \u8a2d\u5b9a\u30b9\u30c6\u30c3\u30d7<\/h4>\n\n\n\n
        \n
      1. Meta\u30d3\u30b8\u30cd\u30b9\u30de\u30cd\u30fc\u30b8\u30e3\u30fc<\/strong>\u3067\u30d4\u30af\u30bb\u30eb\u3092\u53d6\u5f97<\/li>\n\n\n\n
      2. UTAGE\u306e\u3010\u30da\u30fc\u30b8\u7ba1\u7406\u3011>\u3010\u30bf\u30b0\u8a2d\u5b9a\u3011\u3092\u958b\u304f<\/li>\n\n\n\n
      3. \u53d6\u5f97\u3057\u305f\u30d4\u30af\u30bb\u30eb\u30b3\u30fc\u30c9\u3092head\u30bf\u30b0\u5185<\/strong>\u306b\u8cbc\u308a\u4ed8\u3051<\/li>\n\n\n\n
      4. \u30b5\u30f3\u30af\u30b9\u30da\u30fc\u30b8\u306b\u3082\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30a4\u30d9\u30f3\u30c8\u30bf\u30b0\u3092\u8a2d\u7f6e<\/li>\n<\/ol>\n\n\n\n

        \ud83d\udcdd \u6ce8\u610f\u30dd\u30a4\u30f3\u30c8<\/strong>\uff1a\u30a4\u30d9\u30f3\u30c8\u540d\uff08\u4f8b\uff1aPurchase\u3001Lead\uff09\u3092\u5e83\u544a\u8a2d\u5b9a\u3068\u5408\u308f\u305b\u3066\u304a\u304d\u307e\u3057\u3087\u3046\uff01<\/p>\n\n\n\n

        <\/p>\n\n\n\n

        \ud83d\udd34 \u2461 Google\u5e83\u544a<\/h3>\n\n\n\n

        \u2705 \u76ee\u7684<\/h4>\n\n\n\n
          \n
        • \u8cfc\u5165\u3084\u7533\u8fbc\u306a\u3069\u306e\u6210\u679c\u3092\u5e83\u544a\u306b\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af<\/li>\n\n\n\n
        • \u5e83\u544a\u904b\u7528\u306e\u81ea\u52d5\u6700\u9069\u5316\u306b\u6d3b\u7528<\/li>\n<\/ul>\n\n\n\n

          \ud83e\ude9c \u8a2d\u5b9a\u30b9\u30c6\u30c3\u30d7<\/h4>\n\n\n\n
            \n
          1. Google\u5e83\u544a\u3067\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30a2\u30af\u30b7\u30e7\u30f3\u300d\u3092\u4f5c\u6210<\/li>\n\n\n\n
          2. \u30bf\u30b0\u306e\u8a2d\u7f6e\u30b3\u30fc\u30c9\u3092\u30b3\u30d4\u30fc<\/li>\n\n\n\n
          3. UTAGE\u306eLP\u3084\u30b5\u30f3\u30af\u30b9\u30da\u30fc\u30b8\u306b\u3001\u8a72\u5f53\u30bf\u30b0\u3092\u3010\u30bf\u30b0\u8a2d\u5b9a\u3011\u304b\u3089\u8cbc\u308a\u4ed8\u3051<\/li>\n<\/ol>\n\n\n\n

            \ud83d\udccc \u30bf\u30b0\u306f body\u30bf\u30b0\u5185<\/strong> \u307e\u305f\u306f head\u30bf\u30b0\u5185<\/strong> \u306b\u8cbc\u308a\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

            <\/p>\n\n\n\n

            \ud83d\udfe9 \u2462 LINE\u5e83\u544a<\/h3>\n\n\n\n

            \u2705 \u76ee\u7684<\/h4>\n\n\n\n
              \n
            • LINE\u3067\u6d41\u5165\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306e\u52d5\u304d\u3092\u53ef\u8996\u5316<\/li>\n\n\n\n
            • \u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u8a08\u6e2c\uff06\u6700\u9069\u5316<\/li>\n<\/ul>\n\n\n\n

              \ud83e\ude9c \u8a2d\u5b9a\u30b9\u30c6\u30c3\u30d7<\/h4>\n\n\n\n
                \n
              1. LINE Tag Manager\u3067\u30bf\u30b0\u3092\u767a\u884c<\/li>\n\n\n\n
              2. UTAGE\u306e\u30da\u30fc\u30b8\u7de8\u96c6 > \u3010\u30bf\u30b0\u8a2d\u5b9a\u3011\u3078<\/li>\n\n\n\n
              3. LINE\u30bf\u30b0\uff08\u30d9\u30fc\u30b9\u30b3\u30fc\u30c9+\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30b3\u30fc\u30c9\uff09\u3092\u8cbc\u308b<\/li>\n<\/ol>\n\n\n\n

                \ud83c\udfaf LINE\u5e83\u544a\u306f\u30b9\u30de\u30db\u30e6\u30fc\u30b6\u30fc\u304c\u591a\u3044\u306e\u3067\u3001\u30b9\u30de\u30db\u5411\u3051LP\u8a2d\u8a08\u3082\u30dd\u30a4\u30f3\u30c8\u3067\u3059\uff01<\/p>\n\n\n\n

                <\/p>\n\n\n\n

                \ud83d\udcca UTM\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u6d3b\u7528\u6cd5<\/h2>\n\n\n\n

                UTAGE\u3067\u306f\u3001URL\u306b\u300cUTM\u30d1\u30e9\u30e1\u30fc\u30bf\u300d\u3092\u4ed8\u3051\u308b\u3053\u3068\u3067\u3001\u6d41\u5165\u5143\u3092\u7533\u8fbc\u8005\u60c5\u5831\u306b\u81ea\u52d5\u3067\u8a18\u9332\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n

                \u4f8b\uff1a<\/h3>\n\n\n\n
                https://sample.utage.systems\/lp\/abc123?utm_source=facebook&utm_medium=cpc&utm_campaign=spring_campaign<\/code><\/pre>\n\n\n\n
                \ud83d\udc40 UTM\u3067\u308f\u304b\u308b\u3053\u3068\uff1a<\/p>\n\n\n\n
                  \n
                • utm_source\uff1a\u3069\u306e\u5a92\u4f53\uff1f\uff08\u4f8b\uff1afacebook\uff09<\/li>\n\n\n\n
                • utm_medium\uff1a\u3069\u3093\u306a\u5e83\u544a\uff1f\uff08\u4f8b\uff1acpc\uff09<\/li>\n\n\n\n
                • utm_campaign\uff1a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u540d\uff08\u4f8b\uff1aspring_campaign\uff09<\/li>\n<\/ul>\n\n\n\n
                  UTAGE\u306e\u7ba1\u7406\u753b\u9762\u3067\u3001\u7533\u8fbc\u8005\u60c5\u5831\u3068\u3057\u3066\u81ea\u52d5\u3067\u4fdd\u5b58\uff06\u5206\u6790<\/strong>\u3067\u304d\u308b\u306e\u304c\u9b45\u529b\u3067\u3059\uff01<\/p>\n\n\n\n
                  <\/p>\n\n\n\n
                  \ud83d\udd0d \u4ed6\u306e\u30c4\u30fc\u30eb\u3068\u306e\u5e83\u544a\u9023\u643a\u306e\u9055\u3044<\/h2>\n\n\n\n
                  \ud83c\udd9a UTAGE vs L\u30b9\u30c6\u30c3\u30d7 vs \u4ed6\u30c4\u30fc\u30eb<\/h3>\n\n\n\n
                  \u6a5f\u80fd\/\u9805\u76ee<\/th>UTAGE<\/th>L\u30b9\u30c6\u30c3\u30d7<\/th>\u4ed6\u30c4\u30fc\u30eb\u4f8b\uff08\u30da\u30e9\u30a4\u30c1\u30fbSTORES\u306a\u3069\uff09<\/th><\/tr>
                  LP\u4f5c\u6210\u6a5f\u80fd<\/td>\u25ce \u72ec\u81ea\u30c7\u30b6\u30a4\u30f3\u3067\u81ea\u7531\u306b\u4f5c\u6210\u53ef\u80fd<\/td>\u2715 LP\u306a\u3057\uff08\u5225\u30c4\u30fc\u30eb\u4f75\u7528\u304c\u5fc5\u8981\uff09<\/td>\u25b3 \u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u5236\u9650\u3042\u308a<\/td><\/tr>
                  \u5e83\u544a\u30bf\u30b0\u306e\u8a2d\u7f6e<\/td>\u25ce \u4efb\u610f\u30b3\u30fc\u30c9\u3092\u81ea\u7531\u306b\u8a2d\u7f6e\u53ef\u80fd<\/td>\u25b3 \u4e00\u90e8\u5236\u9650\u3042\u308a\uff08\u8a2d\u5b9a\u753b\u9762\u304c\u8907\u96d1\uff09<\/td>\u25b3 \u6a5f\u80fd\u304c\u9650\u3089\u308c\u308b<\/td><\/tr>
                  UTM\u8a08\u6e2c\u306e\u81ea\u52d5\u4fdd\u5b58<\/td>\u25ce \u30d5\u30a9\u30fc\u30e0\u5165\u529b\u3068\u9023\u643a\u3057\u3066\u81ea\u52d5\u53cd\u6620<\/td>\u25b3 \u5916\u90e8\u9023\u643a\u3084\u624b\u52d5\u8a2d\u5b9a\u304c\u5fc5\u8981<\/td>\u2715 \u975e\u5bfe\u5fdc or \u624b\u52d5\u5bfe\u5fdc<\/td><\/tr>
                  \u30b5\u30f3\u30af\u30b9\u30da\u30fc\u30b8\u3067\u306eCV\u8a08\u6e2c<\/td>\u25ce \u30bf\u30b0\u8a2d\u7f6e\u304c\u81ea\u7531\uff06\u8907\u6570\u30d1\u30bf\u30fc\u30f3\u53ef\u80fd<\/td>\u25b3 LINE\u901a\u77e5\u306a\u3069\u3067\u4ee3\u7528<\/td>\u25b3 \u30bf\u30b0\u306e\u57cb\u3081\u8fbc\u307f\u5236\u9650\u3042\u308a<\/td><\/tr>
                  \u6c7a\u6e08\u30fb\u30e1\u30fc\u30eb\u914d\u4fe1\u3068\u306e\u7d71\u5408<\/td>\u25ce \u30aa\u30fc\u30eb\u30a4\u30f3\u30ef\u30f3\u3067\u5b8c\u7d50<\/td>\u2715 \u6c7a\u6e08\u3084\u914d\u4fe1\u306f\u5916\u90e8\u9023\u643a\u304c\u5fc5\u8981<\/td>\u25b3 \u6c7a\u6e08\u306e\u307f or \u30e1\u30fc\u30eb\u306e\u307f<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n
                  \ud83d\udca1 \u7d50\u8ad6\uff1a\u5e83\u544a\u306e\u6210\u679c\u3092\u6b63\u78ba\u306b\u6e2c\u5b9a\u3057\u3001\u30b9\u30d4\u30fc\u30c7\u30a3\u306bLP\u6539\u5584\u3057\u305f\u3044\u306a\u3089\u3001UTAGE\u304c\u5727\u5012\u7684\u306b\u4fbf\u5229\uff01<\/strong><\/p>\n\n\n\n
                  <\/p>\n\n\n\n
                  \ud83d\udca1 \u3088\u304f\u3042\u308b\u8cea\u554f<\/h2>\n\n\n\n
                  Q. \u30bf\u30b0\u306f\u3069\u3053\u306b\u8cbc\u308c\u3070\u3044\u3044\u306e\uff1f<\/h3>\n\n\n\n
                  \u2192 UTAGE\u306e\u3010\u30da\u30fc\u30b8\u7ba1\u7406\u3011\uff1e\u3010\u30bf\u30b0\u8a2d\u5b9a\u3011\u306e\u300chead\u30bf\u30b0\u5185\u300d\u307e\u305f\u306f\u300cbody\u30bf\u30b0\u5185\u300d\u3067OK\uff01<\/p>\n\n\n\n
                  Q. \u30bf\u30b0\u8a2d\u7f6e\u3092\u9593\u9055\u3048\u305f\u3089\u3069\u3046\u306a\u308b\uff1f<\/h3>\n\n\n\n
                  \u2192 \u8a08\u6e2c\u3067\u304d\u306a\u3044 or \u8aa4\u8a08\u6e2c\u3055\u308c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u6b63\u78ba\u306b\u8cbc\u308a\u4ed8\u3051\u308b\u306e\u304c\u5927\u4e8b\uff01<\/p>\n\n\n\n
                  Q. \u81ea\u4fe1\u304c\u306a\u3044\u2026\u4ee3\u884c\u3057\u3066\u3082\u3089\u3048\u308b\uff1f<\/h3>\n\n\n\n
                  \u2192 \u306f\u3044\uff01UTAGE\u69cb\u7bc9\u4ee3\u884c\u30b5\u30fc\u30d3\u30b9\u3067\u306f\u3001\u5e83\u544a\u30bf\u30b0\u306e\u8a2d\u5b9a\u4ee3\u884c<\/strong>\u3082\u53ef\u80fd\u3067\u3059\ud83d\udc4c<\/p>\n\n\n\n
                  <\/p>\n\n\n\n
                  \ud83c\udf81 \u307e\u3068\u3081\uff1a\u5e83\u544a\u9023\u643a\u306e\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8<\/h2>\n\n\n\n
                  \u30c1\u30a7\u30c3\u30af\u9805\u76ee<\/td>\u2705 \u5b8c\u4e86\uff1f<\/td><\/tr>
                  Meta\u30d4\u30af\u30bb\u30eb or Google\u30bf\u30b0\u767a\u884c<\/td><\/td><\/tr>
                  \u30bf\u30b0\u3092UTAGE\u306b\u8cbc\u308a\u4ed8\u3051\u305f<\/td><\/td><\/tr>
                  \u30b5\u30f3\u30af\u30b9\u30da\u30fc\u30b8\u306b\u3082\u30bf\u30b0\u8a2d\u7f6e\u6e08\u307f<\/td><\/td><\/tr>
                  UTM\u30d1\u30e9\u30e1\u30fc\u30bf\u4ed8\u304dURL\u3092\u4f7f\u7528<\/td><\/td><\/tr>
                  \u30c6\u30b9\u30c8\u3067\u52d5\u4f5c\u78ba\u8a8d\u6e08\u307f<\/td><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n
                  \u3053\u306e\u8a18\u4e8b\u3092\u53c2\u8003\u306b\u3001UTAGE\u306e\u5e83\u544a\u9023\u643a\u3092\u3057\u3063\u304b\u308a\u8a2d\u5b9a\u3057\u3066\u3001\u5e83\u544a\u306e\u52b9\u679c\u3092\u6700\u5927\u5316\u3057\u307e\u3057\u3087\u3046\uff01<\/p>\n","protected":false},"excerpt":{"rendered":"
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